JUNK RANGER REMOVAL
A cinematic redesign for a Florida cleanout and demolition company, rebuilt on top of 3,300+ existing URLs without losing one.
- cinematic website redesign
- URL & SEO preservation
- interactive Florida county map
- local SEO
- demolition SEO content
- estimate form UX
The challenge
Junk Ranger already had a deep library of service and service-area pages ranking across South Florida. The business wanted a site that looked like the serious, big-job operator it is — estates, hoarding recoveries, demolition — without putting any of that search equity at risk.
The solution
We redesigned every template around a dark, cinematic system with real job photography, then layered it onto the existing URL structure. The navigation became a full mega-menu: ten service categories, a dedicated Junk Removal dropdown listing all 30 residential specialties, and service areas grouped by county. A clickable map links every one of Florida’s 67 counties to its page.
SEO strategy
Preservation came first: every URL, title and internal link was carried over, and the eight-file XML sitemap system covering 3,300+ URLs was kept intact. On top of that we run an ongoing local content program — Semrush-researched, low-difficulty topics for Delray Beach, Boca Raton, Fort Lauderdale, North Miami Beach and more — plus Google Business Profile posting.
Design strategy
Black and charcoal with the brand’s safety orange as the single accent. Oversized headlines, aerial video and real crew photos carry the “built for the jobs others won’t touch” positioning, while a sticky call bar and a photo-upload estimate form keep conversion one tap away on mobile.